Alliance has named Lamar Hughes as the Regional Manager for Northern California, Central California and Northern Nevada. He will collaborate with contractors, lighting designers and distributors in their success with the full Alliance product offering. He will collaborate with Mark Natale, Alliance’s Western Regional Sales Manager. Lamar brings his 15 years of experience in sales of landscape, irrigation and construction

Alliance has promoted Mark Natale to Western Regional Sales Manager, responsible for all of the company’s sales operations and territories in the Western half of North America. He was previously Alliance’s Regional Sales Manager for Northern California. Mark brings a deep passion for landscape lighting and over 20 years of experience in design, installation and sales to his new role.

Andre Buchanon is the new Alliance Regional Manager based in Phoenix. He will work closely with landscape lighting distributors, contractors and designers in Arizona and New Mexico to guide their success with the complete Alliance product offering. He will collaborate with Steve Wurst, Alliance’s Western Regional Sales Manager. Andre brings deep knowledge of landscape lighting products, applications and installations to