Gerri Murray is the new Alliance Regional Manager, covering the Rocky Mountains and Central Plains regions. He will be responsible for all the company’s sales operations in Colorado, Iowa, Kansas, Missouri and Nebraska. Gerri brings a deep passion for landscape lighting and over 17 years of experience in distribution, installation and sales to his new role. Prior to joining Alliance,
Upgrade Existing Lighting to App-Based Control
Homeowners want to control and schedule their lighting from their mobile device. Now you can offer them the full benefits of the Alliance it Pro app without changing their transformer by adding the iTimerPRO. Simply unplug the existing mechanical timer and connect iTimerPRO. Retrofits most brands of transformer. Gives your customer app-based control of outdoor lighting Easily set, change and
New Fixtures in Heavy Sand Cast Bronze
Alliance proudly introduces our newest fixture family constructed of sand cast bronze, for applications where a heavier, thicker appearance is desired. Engineered with our uncompromising commitment to quality and longevity, this new series boasts high-grade materials, rugged durability and hand-crafted details. The extra-thick, heavy-duty construction stands up to extraordinary abuse, making it ideal for high traffic areas.HSC-BL1Accent / Up-Light Uses
Announcing New Premium Black Overcoat Finish
Whether your next project is “modern farmhouse” or “cool contemporary”, Alliance’s NEW solid brass fixtures with premium black overcoat exactly match your client’s design preference – and offer a lifetime finish warranty. Our Premium Black Overcoat is applied to a BRASS fixture housing (not aluminum) so it’s inherently corrosion-resistant in harsh environments. If the fixture is nicked or scratched by
Lamar Hughes Named Regional Manager for Northern California & Northern Nevada
Alliance has named Lamar Hughes as the Regional Manager for Northern California, Central California and Northern Nevada. He will collaborate with contractors, lighting designers and distributors in their success with the full Alliance product offering. He will collaborate with Mark Natale, Alliance’s Western Regional Sales Manager. Lamar brings his 15 years of experience in sales of landscape, irrigation and construction
Mark Natale Promoted to Western Regional Sales Manager
Alliance has promoted Mark Natale to Western Regional Sales Manager, responsible for all of the company’s sales operations and territories in the Western half of North America. He was previously Alliance’s Regional Sales Manager for Northern California. Mark brings a deep passion for landscape lighting and over 20 years of experience in design, installation and sales to his new role.
Andre Buchanon Promoted to Regional Sales Manager for Arizona and New Mexico
Andre Buchanon is the new Alliance Regional Manager based in Phoenix. He will work closely with landscape lighting distributors, contractors and designers in Arizona and New Mexico to guide their success with the complete Alliance product offering. He will collaborate with Steve Wurst, Alliance’s Western Regional Sales Manager. Andre brings deep knowledge of landscape lighting products, applications and installations to